Garena has announced a collaboration with Formula 1 team, McLaren Racing, and Free Fire, the world’s most downloaded mobile game in 2019 and 2020.Free Fire’s crossover with McLaren – Ace the Field – will feature thematic takeover in Free Fire, exclusive collaboration content, and various in-game features, as well as various promotional social media campaigns and offline activations.
Not only would Free Fire bring a future inspiration of McLaren into the game, both teams have collaborated for an exclusive version to be named “MCLFF”, an abbreviation for McLaren-Free Fire. The design in collaboration with the McLaren Racing design team, takes inspiration from other McLaren race cars, including the MCL35M.
The McLaren P1™ is designed, engineered, and built to be the best driver’s car in the world, while the MCLFF will represent McLaren’s vision of the future, where Grand Prix racing meets the age of advanced technology.
A race track will also feature in Free Fire’s Training Island, where players can take their cars out for a test drive.
Ace the Field with the McLaren x Free Fire collection
Players can complete the racing look by equipping their characters with the exclusive McLaren Racing x Free Fire collection, which includes drivers’ overalls featuring the McLaren papaya and blue, the original colors chosen by founder Bruce McLaren.
The crossover will also see various other elements within Free Fire inspired by McLaren, from the moment they enter the game until they engage in battle. This means having Gloowall skins, surfboards, airships, and emotes inspired by McLaren, to name a few.
Lando Norris – from race track to Free Fire
McLaren Formula 1 racing driver Lando Norris, as a gamer himself, will feature in this collaboration. Fans can expect to catch Lando Norris throughout the campaign, with more details to be revealed at a later date.
Also on offer are opportunities to win VIP McLaren Racing prizes and experience a McLaren x Free Fire activation in a city near you. Stay tuned to Free Fire’s social media channels for all the latest on the McLaren Racing x Free Fire crossover!
Free Fire is Available on the Apple Store and Google Play. For more information visit: Garena Free Fire. Best survival Battle Royale on mobile.